The Price of Chicken

As of March 2025

$2.06per pound
+0.6%

Price History

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Market Analysis

U.S. Chicken Price Analysis – April 2025

Summary

  • Retail chicken prices in March 2025 averaged $2.064 per pound, up 3.7% year-over-year and 0.6% month-over-month.
  • Prices have shown moderate but steady growth since late 2024, supported by strong domestic demand and higher beef prices.
  • Production is rising modestly as feed costs decline, but export markets are under pressure from global competition.
  • Long-term risks include declining broiler fertility rates, which could drive future cost increases if not addressed.

“Broiler prices are adjusted up in 2025 on recent price data and healthy demand.”
— USDA Economic Research Service[4]


Trends

Recent Price Movements (BLS Data)

Month/Year Avg Retail Price ($/lb) MoM Change (%) YoY Change (%)
Mar 2025 2.064 +0.6 +3.7
Feb 2025 2.051 -0.5 +5.1
Jan 2025 2.061 +0 +3.7
Dec 2024 2.061 -0.7 +5.4
  • The retail price has increased steadily over the past year, with a notable acceleration in the second half of 2024[historical_data_points].
  • Wholesale broiler prices are projected to average $1.32/lb in 2025 (up from $1.29/lb in 2024), reflecting continued firm demand despite export headwinds[5].

Historical Perspective

  • Over the last five years, chicken retail prices have risen from around $1.87/lb (March '20) to over $2/lb today—a cumulative increase of more than 10%.
  • The sharpest increases occurred during periods of supply chain disruption and high feed costs (notably mid- to late-2022).

Key Factors Affecting Prices

Domestic Demand & Substitution Effects

  • Higher beef and red meat prices continue to make chicken an attractive protein for consumers[4][3][5].
  • Fast food/QSR expansion and processed food sector growth further support robust domestic consumption[3].

Production & Supply Chain

  • Broiler production is forecasted to rise by about 1% in 2025, aided by lower feed costs—especially soybean meal—and heavier bird weights[4][5].
    • Soybean meal costs have trended lower since mid-2024, reducing input expenses for producers[5].
    • However, hatchability/fertility concerns may limit long-term supply growth if not mitigated[9][7].

Export Market Pressures

  • U.S broiler exports fell by 7% in 2024; another drop of about 2% is expected this year, mainly due to competition from Brazil and other exporters eroding market share abroad—even as domestic pricing holds firm due to local demand strength[5].

Long-Term Risks: Declining Fertility Rates

“If current trends continue...hatchability rates could fall to around 60% by mid-century...causing bottlenecks and escalating costs associated with broiler chicken meat production.”
— Texas A&M Study [9][7]

  • Recent research highlights a significant decline in U.S broiler breeder fertility rates—from ~75% hatchability now toward potentially just ~60% by mid-century—raising concerns about future production efficiency/costs if genetic or management interventions aren’t made soon.

Comparative Table: Chicken vs Other Proteins (April '25)

Protein Avg Retail Price ($/lb)
Chicken ~$2–$2.06
Beef Significantly higher
Pork Slightly higher

(Beef/pork price details omitted here; see USDA ERS reports for latest figures.)


External Events Impacting Prices

  • Lower global grain/feed input costs since late '24 have eased some upward pressure on poultry producer margins.[4][10]
  • Global poultry meat prices remain stable overall despite avian influenza outbreaks elsewhere; U.S supplies/demand remain balanced.[8]
  • No major weather or disease events reported recently that would significantly disrupt national supply chains.

Insights & Outlook

“Despite these global headwinds, domestic pricing is expected to hold...Higher beef prices and constrained red meat supplies are likely to underpin continued demand for chicken at home.”
— The Poultry Site [5]

  • Expect continued moderate upward movement for retail chicken pricing through a